Someone just asked a chatbot about you.
Do you know what it said?
Map how search and AI see your organisation with Goode Company.
Find out what AI is saying about your organisation
When someone asks an assistant a question adjacent to your mission, your brand or organisation may come up.
Most audits are highly automated, letting the tools do the work. Sure, this is lightning fast and oh, so very cheap… but your almost instant lay of the land has a few serious drawbacks.
No feel for nuance.
No way to cross-reference toolsets.
Zero read on which findings actually matter to you.
A Goode Company audit takes a proper look at how you get described, whether what it says about you is accurate, where those words are coming from and what inspires the summaries, facts and hallucinations AI creates to represent your brand.
Make informed long-term choices that will stand up to market (and audience habit) volatility.
Goode Company AI audit options
What other audits have missed
AI tools like Claude or ChatGPT rely on your knowledge to put together a comprehensive brief. Without the right setup, what comes back won't cover the full scope of what your brand needs. Even with it, you'll need to know what questions to ask, when to push back and how to pick apart any hallucinations. Research has shown AI models often struggle to stay consistent under pressure… but you have to know when to exert that pressure!
This is where search and content experience comes in. I combine a tried and tested toolset with fifteen years of knowing where and how people use search, so every finding comes with a read on whether it actually matters to you.
